Brought to you by Anthropologie, BHLDN focuses specifically on weddings. Through one-on-one styling services online, by phone, and in stores, we help brides create an event brimming with unusually beautiful garments and objects reflective of their unique personalities.
Creative messages rooted in merchandising strategy offer inspiration and curated assortments of unique bridal fashion multiple times a week.
Benjamin Moore’s premium paint line uses color lock technology to enhance the intensity and precision of each pigment.
This campaign explores the intricate and potential worlds of color, demonstrating Aura’s meticulous dedication to craft.
Alkemie is a non-dairy ice cream made from coconut, cashews, agave, vanilla, and sea salt.
This campaign establishes a versatile concept for the brand: from just a few seemingly ordinary ingredients, come creations you'd never expect.
A reminder campaign to run in newspaper saluting a good, cheap pen.
As Editor of the BHLDN blog, I researched, interviewed, sometimes photographed, and wrote copy for articles that created a larger narrative around the brand.
IKEA's many options and opportunities for customization allow families to create homes that suit their specific needs.
With the largest selection of titles available, Netflix is made for movie people.
Original video content featured on the bhldn.com homepage adds to the relatability and personality of the brand.
Dutch Bike Co’s first store in New York introduces a lifestyle of European romance and leisure to the big city.
Elite Meat, a small English butcher located in Northern Yorkshire, offers an interesting service: custom sausages. Exaggerated stories illustrate some of the possibilities.
A personal story about my parents' 2012 Peace Corps reunion in the Philippines.